I Smell Trouble Brewing

It’s been quite a week for alcohol. First there was the announcement of the new fish wine [see below]. Now a company in Switzerland, forgetting the ill-fated Q beer from the Queer Brewing Company in San Francisco, is coming out with Queer Beer, hoping to corner the gay market. And why not, yuppies have Anchor Steam, middle America has PBR, and Jews have had He’brew for eight years now. Since drinking too much alcohol has been known to foster promiscuity and multiple partners, hopefully they won’t adopt the advertising slogan: “Queer Beer. When you’re having more than one.”

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