g u sml gr8!

Calvin Klein is putting out a new fragrance called CK in2u. It comes in a white plastic and glass bottle — you know, the same materials that make up an iPod — and is aimed at, in the company’s words, technosexuals. Or as you might call them, 20-somethings. Klein hopes people pick up on the word technosexual since they trademarked it last year. Oh, sorry. I mean technosexual®.

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