Boy, Does This Ad Stink

If you’re driving down Hwy 150 in central North Carolina and you suddenly smell black pepper and charcoal, don’t pull over for a barbecue sandwich, it’s only a smell-o-rama billboard promoting a new line of beef available at the Bloom grocery chain. The billboard, which shows a fork piercing a piece of meat, emits the smell by way of a large fan that blows over fragrance-filled cartridges fromĀ 7:00-10:00 a.m. and 4:00-7:00 p.m. Let’s hope Bloom doesn’t launch a new line of canned tuna, onions, or manure fertilizer anytime soon.

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